Creating a conference highlight video is a great way to attract future attendees as well as promote other related events. Avetta approached Copano Media Group to shoot and edit together a highlight video as well as capture video of all main ballroom sessions at the Marriott Dallas Fort Worth Westlake.
Avetta required that Copano Media Group utilize multiple cameras to capture the main ballroom sessions, breakout sessions, customer testimonials, and b-roll. At the end of the conference, CMG created a 3-minute recap video along with deliverables of the general sessions and customer testimonials for their external recap page.
Creating video content is a great way for businesses to share their message with internal and external stakeholders. Avetta has benefited from this by posting this creative content on its social media pages and conference website.
